Tag Archives: Philip Taylor

The Taste of Success

There seems to be a pattern developing in the Apprentice with two teams competing to lose – much the same as usual some would say. There is a criticism often levelled at the show that it is not a realistic representation of the real business environment. Certainly on paper, the owner of a successful sandwich business such as Rocky, who earns more money that is on offer from the show, should have no trouble with a task that involves selling sandwiches. But then in reality he wouldn’t move into a new market at the other end of the country in two days, with no real research, and an unskilled and untrained staff.

Having said that, you can play the game, which is what the winning girls team did. Last week they lost on costs, this week they went cheap, really cheap, and although they won marks on the quality of their delivery, they lost on the quality of the food. In real life they wouldn’t get repeat business, but for a one off they made a 200% profit and walked away with it, despite clients ending up with chicken wraps with no chicken, others finding hairs in their salad, and generally being unhappy with the quality.

Ultimately though, the boys deserved to lose. Rocky was really out of his depth, as with a lot of previous candidates, trying to manage a group of competing big personalities. When faced with enthusiastic support for a theme with costumes, he didn’t go with his gut feel to simplify the whole thing. He went with the cost recommendations of colleagues, and then when his budget was slashed thanks to Phil who managed to negotiate the sale of a £60 a head menu at £15 a head up against the massive cost cutting from the girls the task was lost.

The final nail in the coffin was his boardroom tactics, where he brought back in the wrong people. Whilst James did a pretty good job at talking himself out of a job, Phil who messed up the negotiations and was playing the criticise and moan about everything tactic was let off, as well as Noorul who was pulled up by Nick over his lack of contribution.

As to whether there are any potential winners amongst those who are left, it’s probably a bit to early to tell, and I’m still very much at the stage of those I don’t like. I still think that Phil has to go, and although she didn’t feature much this week, from the trailer for next week it looks like we’re going to get to see some more of Debra in action too.

Never Have So Few Been Cleaned By So Many

Every Apprentice task has it’s traps, and the first one of this season was no exception. Sir Alan explained it pretty early on in this weeks show when he said that all you needed to do was to get a sponge and a bucket and go and wash cars. However the trap was that the teams were presented with vans packed with toys, and given a maximum amount to spend obtaining some of the contents of the van. Power washer? Yes please! Certainly neither team opted for the simple sponge and bucket option, although the boys at least did seem to take on board the idea that they shouldn’t spend everything they were allowed, whilst the girls team spent right up to their £200 “budget�.

In terms of the best return on investment, half of the boys team seemed to have the right idea by spending an hour shining shoes at St Pancras station unfortunately they only managed an hour before the team leader took the decision to return and bail out the rest of the team struggling to clean a fleet of mini-cabs.

As with so many Apprentice tasks this one wasn’t so much won, in that the losing team lost by virtue of messing up more than the winning team. Both teams struggled with conflict as the big egos jostled for position. As it seems happens in every series, the girls team failed to pull it together in much more spectacular fashion, with, as Nick Hewer put it, the disagreements and disorganisation leading to a “spanking in the boardroom�.

Looking at the winning team, there is already a clear divide in the boys, with four lads centred around one of the biggest egos of the night, estate agent Phil. He was given one simple, clear instruction by his team leader – we don’t do insides of cars. Once the car left, Phil produced a whole load of backchat about the time that had just been wasted, and then waltzed into the mini-cab office and agreed a deal that included insides. He then ended up doing the insides and did a botched job. Note the “it’s not as easy as it looks� comment in this sequence:

Phil described himself at one point as a man of action. From an entertainment point of view it seems he is very much of the act first think later category of action men, that invariably scrape through quite a long way, as they are generally pretty expert at the blame shifting when it comes to the boardroom.

That leads us pretty neatly on to Debra who is very definitely another of the stereotypical candidates who will say anything in the boardroom to survive, ultimately forgetting that there has been a film crew around who can show they’ve been lying. On this occasion she was put in charge of one of the two car cleaning teams on the girls team, and whilst her team didn’t go in with a cloud cuckoo land price to their customers, they did mess up significantly on their deal in that they had to ask the customer how to put together their cleaning equipment and then did such a poor job that the customer didn’t give them a further £100 of work that would have won them the task. Her sub-team then moved on to a supermarket car park where she phoned her team leader and called two of her sub-team members puppets, something she later denied in the boardroom. Unfortunately since Anita who ultimately got the chop had decided to play clean, speak up on her mistakes, and not back-stab, Debra had an easy ride through to the next round. Having said that, she certainly has the general all-round cockiness that might well result in her getting into trouble later in the series, and might well reflect badly on her with the general public.