So after the item on Watchdog last night, where predictably the Nestle response was that it said clearly on the box what was there (i.e. no Smarties), tonight we took a look at the Easter eggs that my brother dropped off.
As you can see, another Smarties egg, and a Kit Kat egg. There is not much of a difference, except this time they’re using the Kit Kat brand to shift the same contents – a chocolate egg and an egg cup.
Is it asking too much to actually have a Kit Kat or two, or some Smarties with an Easter egg if they are using the brands to sell their eggs? How much would it eat into their $5.94 billon profit to do so?
Having said that, if we were buying for ourselves it is worth saying that we would usually boycott Nestle anyway having seen the Mark Thomas show on the ongoing problems with the use of bottled baby milk in areas with unsafe drinking water a number of years ago. However it is worth pointing out the whole egg cup thing leaving me feeling like people who bought us eggs have been ripped off doesn’t exactly improve my image of the company!
Bring back the chocolate eggs with china mugs, that’s what I say! I have it on good authority that a lot of students would boost their mug colllections after Easter when all the cheap Easter eggs were on offer and it probably didn’t cost the mega-glomerates any more money than firing a couple of choccy bars into the box and it was a much cooler prize. It’s kind of the same thing as cereal prizes…is it just me, or are they getting naffer as we grow older–even though cereal is getting soooo expensive!